Be Mesmerized by This Video Featuring NYCB Dancers

March 8, 2016

Is there a more perfect combination than gorgeous ballet dancers and a white space glowing with natural light? No. But, adding in snazzy shoes from Cole Haan certainly doesn’t hurt.

Sara Mearns, Gretchen Smith and Megan Fairchild (all Cole Haan design collaborators) have teamed up again to star in a new ad campaign for the company. The new collection, called ZerøGrand, is modeled by the ballerinas and their two dashing danseurs, Craig Hall and Adrian Danchig-Waring. The five New York City Ballet dancers move through the recently opened World Trade Center Transportation Hub, aka The Oculus, aka that all-white space where your favorite dancers pose for amazing Instagram captures.

And the Cole Haan images are nothing short of stunning, themselves. For example:

Sara Mearns (photo via Cole Haan)

See the dancers in action in the video below!


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