We're Loving the Latest NYCB x PUMA Ads

October 15, 2016

Remember when, a few months ago, the ballet world was collectively drooling over the photos from New York City Ballet x Puma collaboration? Well, the ballet gods have smiled down on us once again, because there’s even more from the campaign, including a super-fierce video featuring corps de ballet member, Olivia Boisson. We’re loving the message of this campaign, “Do You.” Seriously, guys—at the end of the day, staying true to yourself as a dancer and person is really all that matters. Check out the vid and newly-released photos below, and remember to #DoYou!

(From left) Unity Phelan, Savannah Lowrey, Mimi Staker, Olivia Boisson and Megan Mann (via NYCB’s Instagram)

Want more
Dance Spirit?